How to Use LinkedIn to Generate Leads and New Business (and Screw It Up Too!)
If you love LinkedIn to connect with people, there are some dos and don'ts if you actually want to meet people to build your client list, not just spew your pitch at them.
4 Critical Tools for Consultants & Coaches to Market to the Modern Buyer
How can coaches, consultants and sales professionals engage with the modern buyer today, when their potential clients are hard to reach? These four tools become a system you can implement to generate sales now.
3 Reasons Social Media Marketing Rocks It!
This is the final in the 3-part series, in which we're talking about "social media marketing" (the term which I'm not a big fan of). I truly believe that all business owners absolutely must engage with their customers by using social media, even though it's not going to be your sales "magic bullet" to generate [...]
Links Matter, But Which Ones Count?
Building links to your Web site is very important, but some links count much more than others. How do you find out which links are most important? You need to know what a quality link is coming to your Web site, and how to control them.
How to Build Quality Links with LinkedIn
LinkedIn is a great place to put relevant information about your business or services. The default links to your company Web site don't help with relevant linking. Instead, change the default behavior to give you high quality keyword links that you can point to whatever you want.